Skip to content

Contacts list: columns and filters

This is the complete catalogue of every column you can show on the Contacts list and every filter you can narrow it by. Use it as a lookup when you are building a view, exporting a segment, or deciding which fields to surface for a team. The Contacts list is available to anyone with access to the workspace.

The Name column is always shown and cannot be removed. Every other column can be toggled on or off from the column picker. The list below is in display order.

ColumnWhat it shows
NameThe contact’s name, with an avatar and a link to the contact detail page. Also surfaces status markers: Do Not Touch, deletion in progress, merge in progress, and a marker when the record was deleted in the connected CRM. A working indicator appears while an agent is running on the contact.
CompanyThe account this contact belongs to, linked to the account detail page.
Account websiteThe website domain of the contact’s account.
Account ScoreThe account’s strength score, shown as a colored chip.
Job TitleThe contact’s job title.
EmailThe contact’s primary email and its verification result. If a search has run but no usable email was found, it shows “No valid email found”.
PhoneThe contact’s primary phone number and its details.
TypeThe contact’s IBP type, taken from the matched persona. An open-setup icon next to it opens that persona’s setup. A warning marker appears when the persona behind it no longer exists.
ExpertiseThe contact’s IBP expertise, taken from the matched persona. Carries the same warning when the persona no longer exists.
LinkedInA link to the contact’s LinkedIn profile, when known.
PlaysThe number of plays generated for the contact, shown as a chip.
EcosystemThe ecosystem of the contact’s account. A warning marker appears when the account’s qualification target no longer exists.
Vertical / Key accountThe vertical or key account of the contact’s account. Same warning when the qualification target no longer exists.
IBPWhether the contact is an Ideal Buyer Profile match: Yes, No, or Inconclusive. A lock marker appears when the status has been set manually.
Owned byThe owner of the contact.
Profile StrengthHow complete and reliable the contact’s profile is. Values: Evaluating, Strong, Weak, Very weak, Invalid, Unable to verify, Unverified. Hover for the reasoning behind the rating.
TagsThe tags on the contact, with an Add Tag action. Shows the first four and a “+N” overflow.
Last updatedThe date the contact was last changed.
SourceWhere the contact came from.
Contact research agentsOne column per contact research agent that is set up. Each shows that agent’s latest output for the contact. The column heading is the agent’s name.
Play columnsOne column per Play in your library. Each shows that play’s result for the contact - Generated, Not Applicable, Failed, or None - and hovering a generated result previews the copy (subject line and body, or each step of a sequence). The column heading is the play’s name.
Custom fieldsOne column per custom field defined for contacts. Each shows the field’s value for the contact. The column heading is the field’s name.

Account website, the contact research agent columns, the per-play columns, and the custom field columns are off by default; the rest are on by default and can be hidden.

Open the filter panel above the Contacts list to narrow it. Search is always present; the rest are expandable filters. Most accept multiple values at once. The values shown in each dropdown are drawn from your own data, so a filter only offers options that actually exist in your workspace.

FilterWhat it narrows byValues / behavior
SearchFree-text search across contacts.Any text.
IBPWhether the contact is an Ideal Buyer Profile match.Yes, No, Inconclusive. Choose multiple.
Freshness: QualificationHow recently the contact was qualified.Fresh (under 14 days), Aging (14 to 30 days), Stale (over 30 days), Never.
Freshness: ResearchHow recently research last ran on the contact.Fresh (under 14 days), Aging (14 to 30 days), Stale (over 30 days), Never.
Has emailWhether the contact has a usable email.Single choice: Yes or No. “Yes” means the contact has a primary email whose verification result is Safe to send, Accept all, or Unverified (an Invalid result does not count).
Has phoneWhether the contact has a phone number.Single choice: Yes or No.
Has playsFilters by the contact’s play results.Generated, Not Applicable, Failed, and None (no plays at all). Choose multiple.
EcosystemThe ecosystem of the contact’s account.Your configured ecosystems. Choose multiple. Shown only when the Ecosystem column is enabled.
Vertical / Key accountThe vertical or key account of the contact’s account, grouped under each ecosystem.Your configured verticals and key accounts. Choose multiple. Shown only when the Vertical / Key account column is enabled.
TypeThe contact’s IBP type.The types defined across your persona cards. Choose multiple.
ExpertiseThe contact’s IBP expertise.The expertise areas defined across your persona cards. Choose multiple.
Do not touchWhether the contact is marked Do Not Touch.Single choice.
OwnerThe owner of the contact.Your team members. Choose multiple.
Profile StrengthThe contact’s profile strength rating.The profile strength values present in your data: drawn from Evaluating, Strong, Weak, Very weak, Invalid, Unable to verify, Unverified. Choose multiple.
Updated atThe date the contact was last changed.A from / to date range.
TagsThe tags on the contact.Your existing tags. Choose multiple.
Owner CRMThe contact’s owner as recorded in the connected CRM, grouped by CRM.The owners present in your CRM. Choose multiple.
CRM Object typeThe kind of record the contact maps to in the connected CRM.The object types present in your CRM. Choose multiple.

The Contacts list also offers saved view templates and a wider advanced filter set built on the same fields; the basic panel above is what you see by default.

Eva-only: internally “IBP” is the contact-level Ideal Buyer Profile match (Yes / No / Inconclusive), distinct from the account-level qualification status. The “Type” and “Expertise” columns and filters map to the persona’s IBP Type and IBP Expertise fields. The Profile Strength filter is data-driven (it lists the strength values actually present in the workspace), so all seven values - Evaluating, Strong, Weak, Very weak, Invalid, Unable to verify, Unverified - can appear when the data contains them.